About Us

A senior team built around iGaming growth.

We're not a generalist agency dabbling in casino. Every strategist, SEO and performance lead on the team has spent years inside regulated iGaming markets — and it shows in the work, the speed, and the results.

40+
Regulated markets
120+
Brands scaled
250+
Projects delivered
12 yrs
Average team experience
Our story

Built inside the industry,
not next to it.

Jackpot Vision started in 2014 as a small SEO unit working inside a single sportsbook operator. The team was tired of agencies that confused traffic with revenue and pitched "iGaming experience" with one casino case study from 2017.

Twelve years later, we run organic, AEO, paid and link-building programs for 120+ brands across 40+ regulated markets. The model never changed: senior people, in the trenches, accountable to deposits — not dashboards.

Every engagement is led by someone who's launched in your market before. Every roadmap is built around your license, your players and your competitive set. That's the whole bet.

What we stand for

Four principles that shape every account.

Senior by default

No juniors learning on your account. Every lead has years of regulated-market scars.

Data over opinions

Decisions wired to incrementality, LTV and SOV — not vibes or last-touch dashboards.

Embedded partners

We work inside your roadmap, not next to it. Sprints, standups, shared OKRs.

Results that compound

Built for 24-month curves: foundations, authority and content systems that keep paying.

Timeline

From a three-person squad to a 40-market operation.

2014
2018
2021
2024
2026
2014
Founded

Started as a 3-person SEO squad for a single sportsbook operator.

2018
Scaled across EU

Expanded to DE, ES, IT, SE with full SEO + content stack.

2021
Performance + PR

Added paid media, digital PR and link building under one roof.

2024
AEO practice launched

First in iGaming to ship a dedicated Answer Engine Optimization service.

2026
Today

40+ markets, 120+ brands, fully senior team — and just getting started.

The team

Structured by discipline, not pitch decks.

No fluffy org charts — here's the actual seniority mix per team that ships your work every week.

SEO15
01 · Team

SEO

senior8
middle5
junior2
15
people
AEO6
02 · Team

AEO

senior3
middle2
junior1
6
people
PPC12
03 · Team

PPC

senior6
middle4
junior2
12
people
Outreach10
04 · Team

Outreach

senior4
middle3
junior3
10
people
Content15
05 · Team

Content

senior5
middle6
junior4
15
people
Digital PR6
06 · Team

Digital PR

senior3
middle2
junior1
6
people
Tech & Data8
07 · Team

Tech & Data

senior4
middle3
junior1
8
people
Account & Strategy7
08 · Team

Account & Strategy

senior5
middle2
junior0
7
people
Let's talk

Interested in collaborating?

Let's create something amazing together. Reach out and let's discuss your vision.